Growth Marketer

Messente builds APIs and tools for business messaging and customer authentication. We help our clients send text-based business-critical notifications, reminders, and messages to any mobile phone in the world.

We're looking for a Growth Marketer (can also be somebody with product management or UX background and a willingness to learn marketing) to join our core marketing team. Your primary responsibility will be to take care of the AARRR funnel of our self-service customers. You will use qualitative customer insights, quantitative business data, common sense, and intuition to drive Messente's marketing strategy and activities for self-service customers.

As a Growth Marketer, you will have the chance to heavily influence the product roadmap, positioning and messaging of our self-service product and will play a key role in developing a new revenue stream for Messente.

What you'll be doing?

If you were already working in our marketing team, here are some things you would have done over the last few weeks:

• Gather market intelligence and research the competitive landscape.
• Understand and document our buyer’s process, including where they get information, and the who, what, when and why behind the decisions they make.
  
• Develop product positioning and messaging that resonates with our target buyer personas.
• Collaborate with the development team to find opportunities for growth experiments.
• Develop a marketing plan with the team, including key activities and budgets to support the retention of existing customers and the acquisition of new customers.
  
• Assess the effectiveness of the marketing programs that support Messente's products on an ongoing basis, and report back to the business on required changes.
  
• Plan the launches of new products and releases of existing products, and manage the cross-functional implementation of the plan.

You’ll be thriving in this role if you:

• take a key role in building Messente's marketing strategy for self-service customers
  
• can independently gain a deep understanding of our clients and prospects
• believe in growth marketing principles and that constant experimenting is key to growth
• have a few years of experience working in a growth marketer, product marketer, product manager or UX specialist role
• are fascinated by technology and communications
• can work independently and efficiently

What happens after you apply?

• First, we review your CV/LinkedIn profile and the short video.
• If we find there’s a good match, we'll set a time to have a quick chat to get to know each other better.
• We also have a small practical task to see if the skillset is also a match.
• And one final interview to address any of your questions and final details as the last step.
• We promise to be responsive – so once you've applied to us, you'll always get answers to your e-mails and more feedback about what we thought or what’s going to happen next.

About Messente

Messente is a fast-growing profitable startup based in Estonia providing dead simple mobile messaging and 2-step verification APIs. In other words – we help large international businesses to send notifications to their customers and we help online services to protect their users.

We have clients from all over the world and from a wide range of industries, including web applications, banks, hotels, airlines, retail chains, consumer brands and other businesses coming from a wide range of industries.