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Sending SMS Weather Alerts: Benefits and Use Cases

- 1 MIN READ - 31 Jan 2023

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How to Text From Computer to Phone: Useful Web Apps and Tools

- 1 MIN READ - 31 Jan 2023

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Real Estate SMS Marketing: Benefits and Best Practices

- 1 MIN READ - 31 Jan 2023

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Getting Started With Automated Text Messaging

- 1 MIN READ - 30 Jan 2023

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How a School SMS Service Benefits Parents, Students and Faculty

- 1 MIN READ - 30 Jan 2023

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The Ultimate Guide to Text Customer Service: What, Why, and How

- 1 MIN READ - 30 Jan 2023

SMS messaging has become an expected feature in customer engagement platforms, which involves communicating information to people. Even more so when information sent to the client needs to be received immediately, rather than whenever they get around to opening their inbox on a busy Monday morning, buried underneath an avalanche of emails.

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Benefits of Two-Factor Authentication for Businesses and Clients

- 1 MIN READ - 18 Jan 2023

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SMS Marketing Best Practices to Follow in 2023

- 1 MIN READ - 09 Jan 2023

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Get Started With Texting Online in 4 Simple Steps

- 1 MIN READ - 19 Dec 2022

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How to Send the Perfect SMS Notification

- 1 MIN READ - 30 Nov 2022

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How to Measure Your SMS Marketing ROI: A Quick Guide

- 1 MIN READ - 29 Nov 2022

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Top 7 Reasons to Use Business Text Alerts

- 1 MIN READ - 21 Nov 2022

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Avoid No-Shows with an Appointment Confirmation Text

- 1 MIN READ - 17 Nov 2022

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5 Practical Ways to Use Church Texting Services

- 1 MIN READ - 01 Jul 2022

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Everything about SMS Marketing with AI

- 1 MIN READ - 07 Jun 2022

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Custom SMS: How to Send a Personalised Text to Contacts

- 1 MIN READ - 03 Jun 2022

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How Internal SMS Can Improve Employee Communications

- 1 MIN READ - 24 May 2022

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How to Grow Your Revenue with Transactional SMS

- 1 MIN READ - 12 May 2022

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Text Message Marketing for Small Business: Quick Start Guide

- 1 MIN READ - 05 May 2022

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Text Message Marketing for Gyms and Fitness Centers

- 1 MIN READ - 29 Apr 2022

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Customer Texting: the Good, the Bad, and the Don't You Dare

- 1 MIN READ - 21 Apr 2022

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How to Build a Text Club for Your Business

- 1 MIN READ - 31 Mar 2022

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How to Use SMS in the Financial Sector

- 1 MIN READ - 23 Mar 2022

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Using SMS in the Automotive Industry

- 1 MIN READ - 22 Mar 2022

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What is A2P SMS Messaging?

- 1 MIN READ - 25 Feb 2022

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10 Ways to Recognize Text Message Scams

- 1 MIN READ - 17 Feb 2022

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The Complete Guide to Commercial Text Marketing

- 1 MIN READ - 27 Jan 2022

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How to Use Two-Way SMS for Business

- 1 MIN READ - 20 Jan 2022

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15 Holiday Text Message Templates to Delight Your Customers

- 1 MIN READ - 01 Dec 2021

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How to Keep Customers Updated with Text Reminders

- 1 MIN READ - 22 Nov 2021

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CPaaS Platforms: How They Help Businesses to Grow

- 1 MIN READ - 05 Nov 2021

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How to Integrate an SMS API with PHP

- 1 MIN READ - 19 Oct 2021

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Short Guide to Using Text Messages in HR Communication

- 1 MIN READ - 09 Sep 2021

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4 Easy Ways to Send Personalized Text Messages

- 1 MIN READ - 09 Sep 2021

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Two-Factor Authentication: The Pros and Cons

- 1 MIN READ - 09 Sep 2021

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Why Is Sender ID Verification Necessary?

- 1 MIN READ - 03 Sep 2021

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8 Hacks That Will Increase SMS Marketing Conversion

- 1 MIN READ - 01 Sep 2021

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How to Use SMS in the Hospitality Industry

- 1 MIN READ - 01 Sep 2021

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5 Unique Ways of Texting in Healthcare

- 1 MIN READ - 01 Sep 2021

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When Is the Best Time to Send a Text Message?

- 1 MIN READ - 18 Aug 2021

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Impact of SMS Marketing on Food Delivery Business

- 1 MIN READ - 17 Aug 2021

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15 Hacks for Writing Effective SMS Copy

- 1 MIN READ - 17 Aug 2021

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How Will SMS Routing Boost Your Business?

- 1 MIN READ - 17 Aug 2021

SMS routes and connections are the core of delivering SMS messages. It’s like a neocortex; where connections help SMS messages move between endpoints and applications. Also, similarly to connections in the brain, there are stronger and weaker connections. Stronger connections are shorter, meaning less mid-points, or none. Weaker connections have multiple mid-points where information can get lost.

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Why SMS Priority and Throughput are Important?

- 1 MIN READ - 17 Aug 2021

Throughput is a term used to describe how many messages can be sent per second. For example, a throughput of 10 messages per second suggests an SMS connection can submit (and receive an acknowledgement) for up to 10 SMS messages per second.

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What Are the Costs of Implementing a 2FA Solution?

- 1 MIN READ - 16 Jul 2021

As regulations like the General Data Protection Rule and the new Payment Services Directive roll in, technology departments reassess the security tools they currently use and try to understand which new tools will be deemed necessary. Regarding new tools, it’s fair to ask, “do we build our own, or do we seek out a partner and buy the tool."

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Top 3 Ways to Make SMS Work for Referral Campaigns

- 1 MIN READ - 13 Jul 2021

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How to Protect Yourself from SIM Hijacking

- 1 MIN READ - 13 Jul 2021

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How to Use Emojis in Text Messages

- 1 MIN READ - 09 Jul 2021

Remember the days when you sent “;)” in a text message when you were being facetious with a friend or flirting with someone? Well, unbeknownst to me, that’s not cool anymore because emojis illustrate emotion much better than emoticons since they’re actual pictures (emojis and emoticons are not the same thing.)

I’ll probably still use emoticons because I’m old school, and it’s much easier to type a colon and parenthesis than thumb through emojis –I digress.

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Decoding your Text Message: Differences Between Sent, Delivered, Failed, and Undelivered

- 1 MIN READ - 06 Jul 2021

As with any service, product, tool, or feature used, certain terminology comes along with it. This can get quite confusing when the terms used seem familiar, but are used to describe events that aren’t.

Such is the case with SMS delivery statuses, and mainly the four mentioned in the heading. Here is a quick run-down of what they mean and why they’re important:

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Flash SMS: an Easy Way to Ensure Confidentiality

- 1 MIN READ - 06 Jul 2021

SMS has some tricks up its sleeve. While familiar to most as a simple communication tool, SMS also provides solutions for both confidential and time sensitive situations. This is where flash SMS comes into play.

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SMS vs MMS: What's the Difference?

- 1 MIN READ - 21 Jun 2021

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Certificate update for Messente's services

- 1 MIN READ - 19 May 2021

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Messente Updates: Country Filters and Inbound Messages

- 1 MIN READ - 04 Mar 2021

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Quick Guide On Using Location-Based SMS Marketing

- 1 MIN READ - 08 Feb 2021

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Three Types of Developers Reading Your API Documentation

- 1 MIN READ - 05 Feb 2021

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Messente Updates: January 2021

- 1 MIN READ - 01 Feb 2021

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Messente in 2020 and What's Next?

- 1 MIN READ - 05 Jan 2021

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Ecommerce SMS Marketing: The 5 Most Important Things to Know

- 1 MIN READ - 30 Dec 2020

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Why All Service Businesses Should Use SMS Confirmation Services

- 1 MIN READ - 23 Dec 2020

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Messente Integrations: InvoiceBerry

- 1 MIN READ - 07 Dec 2020

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How to Successfully Work with Freelance SMS Marketers?

- 1 MIN READ - 21 Oct 2020

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Introducing Message Prioritisation for Omnichannel API

- 1 MIN READ - 14 Oct 2020

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Meet Us at LendIt Fintech Europe 2020

- 1 MIN READ - 02 Oct 2020

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SMS vs Social Media Marketing: Harnessing the Best of Both Worlds

- 1 MIN READ - 01 Oct 2020

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Fighting Scammers in the World of COVID-19

- 1 MIN READ - 30 Sep 2020

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7 Hidden Signs It’s Time to Change Your SMS Marketing Strategy

- 1 MIN READ - 31 Aug 2020

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5 Tips for Using Psychological Triggers in SMS Marketing

- 1 MIN READ - 25 Aug 2020

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How to Request a Sender Name

- 1 MIN READ - 04 Aug 2020

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How to Use the Auto-Replace Tool

- 1 MIN READ - 31 Jul 2020

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Dashboard Upgrades - July 2020

- 1 MIN READ - 27 Jul 2020

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How to Increase Click-Through Rates with SMS Surveys

- 1 MIN READ - 20 Jul 2020

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8 Types of High-Performing CTAs to Use in a Text Marketing Campaign

- 1 MIN READ - 13 Jul 2020

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How to Use SMS to Start a Conversation with a Customer

- 1 MIN READ - 29 Jun 2020

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5 SMS Marketing Strategies to Use for Your Business

- 1 MIN READ - 19 May 2020

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3 Mobile Marketing Methods to Build Your Ecommerce Brand

- 1 MIN READ - 04 May 2020

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How SMS Marketing Can Help You Kick-Start Your Business

- 1 MIN READ - 22 Apr 2020

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How SMS Messages Add a Personal Touch to Brand Loyalty

- 1 MIN READ - 26 Mar 2020

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How to Use SMS for Crisis Communication

- 1 MIN READ - 16 Mar 2020

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Phone Number Validation - Cutting Costs with Valid Numbers

- 1 MIN READ - 28 Feb 2020

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How to Use SMS in Different Stages of the Customer Journey

- 1 MIN READ - 17 Feb 2020

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How to Create SMS Marketing Campaigns That Don’t Get Blocked

- 1 MIN READ - 29 Jan 2020

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The Best SMS Marketing Examples for Inspiration 

- 1 MIN READ - 23 Jan 2020

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How to Build an SMS Marketing Strategy

- 1 MIN READ - 17 Jan 2020

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The State of RCS Marketing in 2020

- 1 MIN READ - 07 Jan 2020

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We're Upgrading the Dashboard

- 1 MIN READ - 20 Dec 2019

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6 SMS Marketing Tips for Small Businesses

- 1 MIN READ - 10 Dec 2019

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Top 5 Most Common Mistakes Businesses Make with Text Messaging

- 1 MIN READ - 22 Nov 2019

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How to Protect Yourself from SIM Swap Fraud

- 1 MIN READ - 01 Nov 2019

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What Can You Fit within the SMS Character Limit?

- 1 MIN READ - 28 Oct 2019

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How to Use SMS to Complement Your Marketing Campaigns

- 1 MIN READ - 09 Oct 2019

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Collecting Phone Numbers with Subscription API

- 1 MIN READ - 16 Aug 2019

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What PSD2 Has Changed for the Industry?

- 1 MIN READ - 07 Aug 2019

The second Payment Services Directive (PSD2) is less than three months away from enforcement. While the regulation’s text is lengthy, a key component of the law is its extended reach in comparison to the first directive. PSD2 applies to all payment service providers and affiliates, including account information service providers and payment initiation service providers. In addition, the law applies when at least one part of the transaction is in the European Union. This means that payment service providers and their affiliates outside of the EU must comply with the law when the payer is in the EU. The additional geographical reach guarantees the same level of security expectations for all EU residents regardless of the location of the payment service provider.

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Take Advantage of New Regulations

- 1 MIN READ - 29 Jul 2019

In today’s world, it feels like the technology changes faster than we can keep up. As technology becomes even more ingrained in our lives, it’s obvious, that for our own good, regulations need to evolve as well. And it’s extremely important that business owners and leaders understand new regulations to adapt in the best way possible.

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How Messaging Can Help You Manage Financial Processes

- 1 MIN READ - 05 Jul 2019

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Code Review in Messente

- 1 MIN READ - 20 Jun 2019

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Even Cancer Treatment Networks Are Not Safe from Hackers

- 1 MIN READ - 18 Jun 2019

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What Can We Learn from Canva’s Security Breach?

- 1 MIN READ - 12 Jun 2019

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Keeping User Authentication Secure and User-Friendly

- 1 MIN READ - 06 Jun 2019

According to Gartner by the end of 2017 around 50% of businesses will choose cloud-based services as the preferred option for authentication (up from about 20% today).

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Multichannel Commerce: How To Send Great Delivery Notices Via SMS

- 1 MIN READ - 31 May 2019

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Six Pieces of Golden Advice for Remote Work

- 1 MIN READ - 21 May 2019

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What You Should Know about Strong Customer Authentication (SCA)

- 1 MIN READ - 09 May 2019

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Handling Your Blacklist with Phonebook API

- 1 MIN READ - 01 Feb 2019

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How to Get the Most out of Your SMS Campaign

- 1 MIN READ - 31 Jan 2019

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How to Use SMS in the Logistics Industry

- 1 MIN READ - 30 Jan 2019

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What Should You Look for in A2P Messaging Compliance?

- 1 MIN READ - 24 Jan 2019

An important aspect of the new General Data Protection Regulation (GDPR,) which is easily overlooked, is potential liability from third parties who handle your customer data. If a data breach is caused by a partner, and your customer data is stolen, accounts are hijacked, or any other harm is done, substantial fines may be on their way –to your company.

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Why should Messaging API Providers Offer Personalised Support?

- 1 MIN READ - 24 Jan 2019

We often see client support packaged into software products, whether it includes general support tickets, to live chat, to dedicated account managers. And it comes with a cost to the software publisher, which is often passed on to the clients. As product features expand, support tends to suffer, with reply times increasing, quality of support declining, and costs expanding to solve service issues quickly. Eventually, the personal touch of client support fades.

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How to Hide SMS Content From Service Providers

- 1 MIN READ - 23 Jan 2019

In a previous blog, we discussed Flash SMS and how it’s used to ensure confidentiality with SMS messaging. Well, Messente’s API provides two more features that help hide message content:

  • Content no-store
  • Content hashing

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How Database Maintenance Makes SMS More Effective?

- 1 MIN READ - 18 Jan 2019

It’s often that we are asked, “what is your average delivery rate in (fill in the blank) country?” People usually expect an answer like, “98%.” Yet cost efficiency and SMS conversion is more important than a percentage number; without context it doesn’t mean anything.

The more important question pertains to how delivery rates are calculated. Let’s point out that there are mobile operators in some countries that do not send delivery reports, or if they do, they are unreliable. Is the delivery rate statistic based on messages sent and the number of messages that received a “delivered" status? That is the most common and brutally simplified way to calculate delivery rate. First of all, in fact, it is best practice to start with clarifying whether or not the mobile number databases contain phone numbers that are deliverable.

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Omnichannel Messaging API 1.0 Is Now Out of Beta

- 1 MIN READ - 14 Aug 2018

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Things to Note When Expanding Messaging to Mexico

- 1 MIN READ - 07 Aug 2018

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3 Things We’ve Learned from Sales Lab So Far

- 1 MIN READ - 24 Jul 2018

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Take hotel concierge further with SMS

- 1 MIN READ - 17 Jul 2018

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5 mistakes to avoid during the transition to microservices

- 1 MIN READ - 03 Jul 2018

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Global smartphone use & omni-channel messaging

- 1 MIN READ - 26 Jun 2018

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Webinar: What Is Omnichannel Messaging and How to Use It for Business?

- 1 MIN READ - 21 Jun 2018

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Omni-channel API 1.0 Preview: Sending your first Viber message

- 1 MIN READ - 12 Jun 2018

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Webinar: How to Define SMS Service Quality and Why It Matters

- 1 MIN READ - 04 Jun 2018

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A Brief History on How We Got to Omnichannel Messaging

- 1 MIN READ - 29 May 2018

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Communicating Your Actions: The Essentials (GDPR Article #3)

- 1 MIN READ - 22 May 2018

Note: This is article #3 of our GDPR awareness series. Read about data processing and the 3 pillars of GDPR as well. 

As May 25th is only a few days away, it’s important to review all systems and measures taken one last time. And, if you haven’t yet, let your customers know about them, too.

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How We Got Here and the Three Pillars (GDPR Article #2)

- 1 MIN READ - 15 May 2018

Note: This is article #2 of our GDPR awareness series. Read about data processing and customer communication as well! 

The subject of the new European privacy protection laws has many of us confused about the purpose of rules within the legislation.

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How to Process Data With GDPR? (GDPR article #1)

- 1 MIN READ - 08 May 2018

Note: This is article #1 of our GDPR awareness series. Read about the 3 pillars of GDPR and customer communication as well. 

The boogeyman creeps closer and closer as the 25th of May looms, but don’t fear, it’s not as bad as it may seem.

GDPR takes effect, but it’s still okay to process (obtain, transmit, handle and store) personal data. The ‘why’ and ‘how’ just got a bit trickier.

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A Note on Keeping Things Real

- 1 MIN READ - 17 Apr 2018

Over the years, I've had the good fortune of talking to and doing business with many entrepreneurs and CEOs from a variety of industries. Some are first-time founders of small startups, while others are amazingly experienced serial entrepreneurs. Many of them are extremely successful in what they do.

So naturally, while listening to them talk about their businesses, I've always tried to spot any fundamental takeaways –the small drops of universal business advice distilled from those hundreds of conversations.

And it seems to me that a lot of the most profound business truths seem to point to a direction that I would call, "keeping it real.”

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Next-Generation Omnichannel API Is Well Underway

- 1 MIN READ - 10 Apr 2018

Over the last few months we’ve been setting the direction of our Omnichannel messaging API and our development team has started working on it. Considering transparency, we wanted to share the progress we’ve made on the API and give our clients something to look forward to, as well as helping clients prepare their systems for the next generation of our A2P messaging API.

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You're protected from the pitfalls of grey routes

- 1 MIN READ - 03 Apr 2018

“Grey routes” is a loosely used term in the telecommunications industry. Frankly, the industry-specific meaning of grey routes is useless to most of our clients. Brands and businesses send messages to their customers and they expect those messages to be delivered, which is what our SMS API does well.

However, it’s important to understand the premise of grey routes, because they affect SMS service quality, an important topic to us and we hope is important to businesses that use A2P SMS APIs.

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We made it to the Inc. 5000 Europe list amidst MWC 2018!

- 1 MIN READ - 28 Feb 2018

We shipped part of our team to Barcelona this week to connect with the global mobile tech community, showcase our messaging platform, and spot trends in the global SMS messaging industry.

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Municipalities take advantage of SMS to help people

- 1 MIN READ - 16 Feb 2018

The humble SMS is a widely used tool and as such it is no miracle that municipalities use it widely as well. With high delivery, open rates and the majority of SMS opened within the first 3 minutes, there are few other means of communication that can reach people as fast and as reliably. Not to mention that the SMS works with any device, so recipients don’t have to have an internet-connected smartphone.

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Where Is the Industry Actually Headed? Whatsapp, RCS, and More

- 1 MIN READ - 13 Feb 2018

The enterprise messaging space is full of innovative solutions. Some of them find their place in the mix of communication channels. Some of them quickly fade away and make room for others.

While Facebook Messenger has transformed how small businesses communicate with their customers, the short-lived MMS is one of the most notable technologies of the past that did not live up to expectations.

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Central Log Management and Why It Really Matters

- 1 MIN READ - 06 Feb 2018

It’s a well-known fact that without logging we don’t really understand if our systems are functioning properly. Or worse, if something goes wrong, it’s next-to-impossible to understand why.  

However, today’s software architecture is more modularized as opposed to a more monolithic approach employed in the past. Individual applications are now often isolated into application containers (e.g. LXC, Docker) to decouple complex systems into more easily manageable chunks which can be easily deployed, replicated, secured and provisioned.

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Webinar: Strong Customer Authentication under GDPR and PSD2

- 1 MIN READ - 21 Nov 2017

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How We Do It: Supporting a Culture of Growth

- 1 MIN READ - 14 Nov 2017

Recently, I’ve had several discussions about company culture. And here’s a common question: How do you build a culture that supports growth and create a workplace that everyone’s happy being part of?

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We Never Intended to Do This, but It Happened

- 1 MIN READ - 23 Oct 2017

I’m excited to announce that this month brought some well-deserved recognition for the people at Messente, as we reached high rankings in a couple “top company” lists in our industry.

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Webinar: How an App Can Be Used for Two-Factor Authentication

- 1 MIN READ - 14 Sep 2017

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5 Fundamentals of Selecting an A2P Provider

- 1 MIN READ - 18 Jul 2017

Making an informed and educated decision when choosing a messaging partner requires navigation in the application-to-person (A2P) ecosystem. Asking the right questions early is the basis for avoiding costly mistakes and having a strong partnership. These five fundamental features will help you build a framework for asking questions and guide a structured conversation when shopping for an A2P vendor

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Four Lessons to Be Learned from 8tracks Leak

- 1 MIN READ - 11 Jul 2017

The irony here is uncanny.

8tracks, a social internet radio service, recently announced a data breach, losing a copy of their user database, which includes email addresses and passwords. While 8tracks ensures their users that passwords are encrypted, hashed, and salted, they still recommend that users change their passwords with their service. Their CEO also moved on to explaining that their (over) 18 million users “refrain from using the same password across multiple sites,” use a password manager, and user two-factor authentication.

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How Do I Choose One Partner for All SMS Services?

- 1 MIN READ - 31 May 2017

Despite the straightforward question, comparing services objectively can be very complex, as they cover a wide range of specifics, often requiring specialized knowledge. Luckily, there are several best practices to follow.

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Digging for Gold Part 2

- 1 MIN READ - 22 Mar 2017

This is a continuation from the previous article and focuses on the methods of research and how to find leads.

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Digging for Gold

- 1 MIN READ - 21 Feb 2017

What to look for in sales research

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Messente 10 Keys for a Successful Industry Event

- 1 MIN READ - 23 Nov 2016

The number of different industry events has grown a lot over the last years so picking the right one to attend can be a huge task. From location to pricing and from speakers to booth options - there are a lot to consider before committing yourself to a selected few to tackle.

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Implementing 2FA SMS Messages and Third-Party Apps

- 1 MIN READ - 20 Jan 2023

Here at Messente we know how important it is to manage authentication within your applications, while keeping the logic clean and possibly automated.

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Send notification SMS from command line

- 1 MIN READ - 05 Nov 2021

Ability to send out notification SMS can be most invaluable to system administrators, as it allows to send urgent notifications to admins with ease.

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Why HTTP API Is So Much Better Compared to SMPP Protocol

- 1 MIN READ - 16 Jul 2021

SMPP has long been industry standard for sending SMS over the Internet but HTTP API’s have quietly made it’s way to the top.

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How to Use Links in SMS

- 1 MIN READ - 29 Jun 2021

Adding a link to SMS message is an smart and easy way how to engage and send information to your customers.

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10 Reasons Why Some Messages Don't Get Delivered

- 1 MIN READ - 15 Jun 2021

TOP 5 reasons, why SMS or text messages fail to get delivered.

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What is an SMS Sender ID?

- 1 MIN READ - 26 May 2021

SMS Sender ID (also referred as to SMS Sender Name) is the information that is displayed to the recipient as the sender of the SMS when a message is received at a mobile device.

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How to Fit More Content into an SMS

- 1 MIN READ - 26 Mar 2019

I would like to share some secret tricks we have been using for years to increase usable sms content length.

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5 Important Questions to Ask Yourself About SMS Sending

- 1 MIN READ - 05 Mar 2019

5 questions to ask yourself about SMS sending.

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5 Simple Things to Do for Easy SMS API Integration

- 1 MIN READ - 04 Mar 2019

Implementing SMS messaging to your existing web app is always a hassle and takes some time to get everything right.

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How to Make Good Hiring Decisions

- 1 MIN READ - 12 Apr 2016

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Boost Your Christmas Promotion Campaign

- 1 MIN READ - 18 Nov 2014

Did you know that the number of online searches like “perfect christmas present“ or “dress for christmas party” start increasing in numbers right after Halloween?

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Simple and Easy Tools for Remote Work

- 1 MIN READ - 23 Sep 2014

In Messente we like tools that are dead simple and easy to integrate.

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How to Whitelist IP Address Range for Messente API

- 1 MIN READ - 27 Aug 2014

How to Whitelist IP Address Range for Messente API

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Home Automation With SMS

- 1 MIN READ - 07 Apr 2013

There are many things at home that you could automate and make your life easier.

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The Underlying Drivers of Global SMS Traffic

- 1 MIN READ - 26 Mar 2019

In a recent article (it's in Estonian, but you'll get the gist of it in this blog,) Tele2 - a local mobile network operator in the Baltics - highlighted a few interesting trends about the growth and decline of certain types of SMS messaging traffic.

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